The media blitz for the upcoming Batman v Superman: Dawn of Justice has begun, and it is so obvious.
Ergo the gratuitous shots of a shirtless Henry Cavill. You know, the Man of Steel, who has never looked the part more.
Cavill himself did his part by Instagramming the pic at right, as a sort of self-motivational tool to keep working out so all the fans can be happy when he suits up for the 147 other DC Comicsverse movies he still has coming down the pike.
Batman v Superman: Dawn of Justice is due out on March 25.
Photo: E! Online.