Thursday, July 24, 2014

Preserve with Blake

As expected, Blake Lively has pulled a Gwyneth.

It happened this week: The former Gossip Girl star launched Preserve, her much-anticipated lifestyle website.

If memory serves, Lively told the new issue of Vogue (girlfriend is on the cover) that her site will be less haughty-aspirational – neither her words nor mine but rather, the general consensus – than G.P.s GOOP and more of a celebration of the artisans living across America. (Whatever that actually ends up meaning.)

So why is the actress launching such an endeavor? Because she is, hungry [and] not just for enchiladas [but] for experience.

Alrighty then.

Check out what Preserve is all about by clicking here. (You know you want to.)

Photo: PopSugar.com.

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