Thursday, October 01, 2015

UnPreserved

Point, GOOP?

Blake Lively is pulling the plug on Preserve, her not-quite-as-maligned-as-Gwyneth’s lifestyle website.

Evidently, the site was not quite ready when it went live last year, and, as the Age of Adaline star put it to Vogue, it was not “making a difference in people’s lives, whether superficially or in a meaningful way.

Meaning it wasn’t making the Lively-(Ryan)Reynolds household any money?

Lively has vowed to relaunch Preserve or a new incarnation of Preserve, saying she has a new plan and that she is rather excited about it.

For now, though, it looks like gf will be focusing on her real bread and butter: the movies.

Photo: Vogue.com.

Update: Preserve may be going offline, but it is doing so with quite a sale. Get it all while its hot!

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