As expected, Blake Lively has pulled a Gwyneth.
It happened this week: The former Gossip Girl star launched Preserve, her much-anticipated lifestyle website.
If memory serves, Lively told the new issue of Vogue (girlfriend is on the cover) that her site will be less haughty-aspirational – neither her words nor mine but rather, the general consensus – than G.P.’s GOOP and more of a celebration of the artisans living across America. (Whatever that actually ends up meaning.)
So why is the actress launching such an endeavor? Because she is, “hungry [and] not just for enchiladas [but] for experience.”
Check out what Preserve is all about by clicking here. (You know you want to.)